Laura Kåmark
Hey everyone. Welcome to the Be Bold Make Waves Podcast, a show bringing you inspiring stories of women who are growing and scaling their business. I’m your host, Laura Kåmark, a website and tech integration specialist who works with online business owners who love their work and not their website. Join me as we have incredible conversations about business mindset, productivity, and of course, the website and tech behind the business. Let’s go ahead and dive in to this week’s episode.

Laura Kåmark
Hello, and welcome to today’s show. For those of you who don’t know me, my name is Laura Kåmark. I’m a website and tech integration specialist who works with women who love their work, but not their website. I am so excited to introduce you to my guest today. Aurora Gregory. She is a speaker, business coach, author and marketer. Auroras career as a communicator started when she was 14. As an eighth grader, she was a finalist in a speech contest. When she didn’t win. The experience launched her into the world of communicating stories and ideas. Today, she’s a business coach, speaker, mentor, and certified master marketer, teaching knowledge experts how to land stages, connect with audiences, and build businesses they love. She’s the co author of the speaker, pitch best seller, get picked tips, tricks and tools for creating an irresistible speaker proposal called a secret weapon by clients. Aurora is also a strategic content creator for global financial companies. Oh, my goodness, thank you so much for coming on the show today. Can you tell our audience just like a little more about how you help people?

Aurora Gregory
Hey, Laura, I’m so excited to be here. So, so glad that we connected. And I’m looking forward to our conversation today. And you know, one of the things that I love about public speaking is how efficient it is as a marketing tool. You can make connections, talk about your your services, your experience, your knowledge, really showcase your personality, from a stage to a lot of people all at the same time, in a way that you couldn’t do in one on one networking. And that’s what I love to do. I love helping people find their story, frame it in such a way that they can share it from a stage so that they can then pitch themselves and get on a stage of any kind, whether it’s a live stage, a summit, a podcast, a virtual conference, any type of a stage that makes sense for you is what I love being able to do what I love helping people do, it’s just such an efficient way to share your message. And you get in front of a warm audience. These are people who already knew you were speaking and they were already ready. They’re ready to listen to you ready to learn from you ready to get to know you. It’s what I love to do.

Laura Kåmark
I love that so much. I actually, in the last year got really intentional about getting more visible, hence the podcast. But I also started speaking at summits which I mean it was it was intimidating and scary. For sure. Like let’s be real. It is. And it’s I would love to know as someone this because I love finding out wonderful, useful information for myself and getting over some of my visibility fears. What would you say to someone who is wanting to get more visible and like speak on stages, get on podcast, speak at Summit? What’s something that if they’re feeling scared, and you were what’s your advice for them?

Aurora Gregory
You know, there’s that, you know, old adage that we all know that people fear like the number one fear that people have is public speaking. Some people might remember an old Jerry Seinfeld bit where he talks about that, and how people you know, fear public speaking more than death. And he says that means that at a funeral, most people would rather be the guy in the box than the guy giving the eulogy, which I’ve always thought was so funny. And the truth of the matter is, being in front of an audience is a little nerve wracking. It does take some practice. I’m you know, I’ve been a speaker since I was 14. And I still get a little bit nervous. I still have those nervous butterflies. But I think the thing that’s important to remember, as you as you try to kind of wrestle those fears to the ground is a couple of things. One, no audience shows up and is looking to see a train wreck. Nobody sits down to me to hear a speaker and say, Oh, I hope this woman just bites it at the microphone. They don’t say that. Your audience is always for you. They’re they’re looking for you to do well. They’re looking to learn something to get a new perspective on a on a on the topic that you’re there to talk about. So always remember your audience is on your side. So if you can remember that whether you’ve

Aurora Gregory
that five people, 10 people, a virtual audience of 300 people, all of those people are for you, they’re not against you. And second of all, there are things that you can do to kind of reframe and kind of harness that nervous energy, so that instead of it, maybe hindering you from giving a great performance on the stage, you can use it to kind of amplify and let it motivate you and push you to actually a greater performance. I’ll share one of my tips for dealing with dealing with my nervousness. And so it’s a it’s a tip that works, I would say best in a in a INLA, in real life experience a live stage. But I’ve also used it in virtual experiences as well. One of the things that’s so hard for us is that we’re in, we’re in a room, we’re in front of a roomful of strangers. For the most part, we’re not going to know the people that are coming in to hear us speak. So what I like to do is come to my speaking room, or making sure that I’m in present in the virtual room, well ahead of when people start to arrive. And I want to get to know I want to introduce myself to those early arrivals, I go and introduce myself, I asked their name, I share my name, I let them know that I’m the speaker that day, I asked them. So what what drew you to this session, I just make up make up, make some conversation with them. And what I’m actually doing is making some friends. Because when you’re talking to your friends, it’s a lot less scary, once the audience starts to fill in, and that’s not as easy to do anymore. What I make a point of doing when I start my presentation is I make a point to speak specifically to Susan, and Jerry and Leslie, who I just met and are my new friends. I speak specifically to them. Let that nervous energy kind of work itself out because I’m talking to my friends. And then I can expand my vision and speak to the entire audience. No one needs to know I’m doing this. But what it does for me is it allows me to settle my settle myself down, focus on some key people, and then use that nervous energy to kind of launch into speaking to the broader audience. Once I get into my flow. That’s a tip that I’ve used, I still use it today, I’ve probably given that advice and used myself for probably close to 15 years. And it works for me every time. I love that so much. Because yeah, definitely like at the beginning, that’s like the hardest part. And then once you get through and get into your groove, it just gets so much easier as you’re flowing through it all it really does. And one of the the other things too, that I would you know, just really encourage people to do is try not to have a new presentation, every single time you give you have an opportunity to speak, develop a couple of signature talks, like have one core talk, that is yours that if anyone ever asked you to speak, it’s the first one that you pick, then you might have a couple of others in case they ever asked you to come back or they need something that’s a little bit different. But have that one core talk because what that does is allows you to become really experts get some really solid practice on that one presentation. And that’s the other thing that you need. You know, people will talk about getting your reps in getting that repetition down. You need some practice and some good rehearsal, you should always rehearse before you give a new presentation. But having that multiple experiences of giving your signature talk will make it a lot easier to settle those nerves down right at the beginning and get into a flow of what it is that you have mastered being able to talk about. Oh, I love that. That’s such great advice I have. I think I have two main talks that I’ve been doing. And then I do have a new one that I’m putting together for a specific audience for a summit I’ll be speaking at in March of grade 23.

Laura Kåmark
That’s wonderful. Something else that I feel like I hear from other colleagues is they get nervous about saying or like or just those filler words. And I know some advice and I’d be curious to hear your thoughts on this as well. Because what I’ve told my friends is just be real be you don’t worry about it. Because I know I don’t necessarily notice when people do that. And when I do hear people make mistakes. It makes it feel more relatable. Sure.

Aurora Gregory
And I think that’s really like your advice. This is really correct. It’s normal for us to have what was that the term for those those those filler words are vocal tics. And generally speaking, we fill in space with vocal tics when we when we’re not sure where we’re going next. Our brain is trying to figure out like what okay, what are you going to say next? And our and our brain is almost like but in the meantime, while we’re figuring it out. Let’s fill in the space Ace so that there’s no silence. So a couple of the ways that you kind of deal with those vocal tics is one, everybody has them. And it’s very normal for people who feel like they, like they say them all the time. And we’ve, you know, I’ve certainly heard speakers, it’s like, oh, there’s a lot of that. Generally, that means this presentation is really new, and you haven’t had enough rehearsal time. So you’re trying to kind of follow your slides, while thinking about the next thing you’re supposed to say and what’s coming up next in your outline. And so your brain is trying to do all of these different things. And while your brain and your mouth are trying to connect, and, and like is what comes out. So one of the things that helps that is, is repetition in practice, but to really give yourself a break, if you’re not necessarily you’re not a robot. So every time you give even a presentation you’re super familiar with, you’re probably not giving it exactly the same way every single time. So give yourself some, give yourself a break, have some grace for yourself. Look at your performances, if you have an opportunity to look at those recordings, like look at them, listen to them, maybe have a coach, you know, one of the things I you know, I offer people as a is a performance review, I you know, have someone take a look at it, and give you some meaningful, honest, constructive feedback. But don’t beat yourself up over it. There’s, there’s definitely ways to fix it if it’s excessive, but recognize that it’s it’s a vocal tic that your mind is using in order to fill space. And so once you can get your mind clear on where we’re going next, with what we’re going to say, those vocal tics come down a lot.

Laura Kåmark
That I love that so much. That’s that’s, it’s inspiring. It’s really weird. Because that is the thing I hear the most, I have friends that will be like, Oh, I don’t want to speak at something because I say, Oh, I’m like, I don’t even notice you say like, all the time. I have not even picked up on that. Because we are our worst critic, for sure absolutely. are,

Aurora Gregory
we are the worst. And I know, you know, whether it’s a speaking performance or looking at photos of ourselves, or, you know, some other thing, we are the most critical of ourselves. That’s why sometimes it’s really helpful to have someone even just a good friend, you know, can you watch this? Or can you come to my virtual event? And can you just watch it? And for feedback, not so much to attend the event? But can you just come to give me some I can have someone give me feedback afterward? It’s really helpful to do that, because we just can be the hardest on ourselves.

Laura Kåmark
Absolutely. I would love to kind of go back a little bit. I know we jumped right into that. I’ve been so excited to talk to you about all the fun things speaking. But can you tell us a little bit about your story of how you started in the online space with your business?

Aurora Gregory
Yeah, you know, I was actually just telling this story recently, I was actually part of the first.com world in the late 90s, early 2000s. I remember when you know.com businesses were popping up all over the world, and then I remember the crash and burn. And that was around the time that I you know, I decided to leave a really great corporate job. It was a job that I loved. Because I wanted to see what it was like to see if I could build a business of my own. And so I started at that time, working as a corporate consultant in the communication space, doing PR and marketing. And back then it was just freelance writing. Now we call it content creation. But I started doing that right at the start. And it was it was a fascinating time. And I I loved it. I’ve never regretted stepping away from that corporate job as much as I think it would have also given me some great experiences, I’ve loved the experiences that I’ve had, being able to work and building a business of my own. And then probably, gosh, I’d say maybe five or six years into that is how I started kind of tipping a little bit more deeply into public speaking and helping my corporate clients, helping them get their experts on stages, they wanted to, you know, be able to talk to places where their clients were gathering there, where they were getting a lot of leads and being able to generate sales. And so they started asking me to help them with their proposal content. And that became the genesis of developing a strategy that has some very specific components, some very, very specific framework on how to create a great stage proposal. So I did that for probably another 10 years. And that’s when I realized, like, Oh, if I did this, you know, if any speaker used this strategy, they would be successful in being able to get on a stage and that’s when a colleague and I decided, hey, let’s write a book. And I remember we had the best time just brainstorming And what the name of our books should be. And we’re like, well, what’s the goal? Like, what does everybody want? Well, they want to get picked, they want to get picked to speak. And that’s how that’s how that business was that book was born. And out of that I’ve become now a coach for entrepreneurs, course creators, other consultants who want to use public speaking to build their business, it’s, you know, it’s like we it’s kind of a full circle and how we started this conversation, there’s nothing more efficient than being able to step in front of a warm audience who’s ready to hear from you. And public speaking gives you the efficiency and being able to do that you get to share your personality, your knowledge, your business, your offer, you get to share so much when you choose to step up to a microphone, or, in the case of a podcast or a summit, sit down at a microphone and share what you know, with an audience. So that business is has has grown, and there’s nothing more rewarding for me than to, you know, watch my clients, take the pitches and the stage proposal content that we create together, and take it and just go just start to run with it and watch the stages and the doors open up for them. I’ve got a client right now, we work together late last summer, she had a dream stage that she wanted, we pitched it, and she landed it and the doors that that has opened up for her are just incredible. I smile every time I get a new message from her talking about the latest latest opportunity that we can trace back to her being on stage last summer.

Laura Kåmark
I think one of my most favorite things with working with clients especially they’re like, spread out all over. And a lot of my clients I’ve never met in real life, but right is like experiencing their success. Yeah, true that like that just lights me up so much. When I get I love hearing those success stories, it’s just, it’s so fulfilling.

Aurora Gregory
There’s nothing like that isn’t there, I mean, you know, we work with them, you know, we can see their brilliance. Because again, we’re outside of the out of sight of the work that they’re doing. And then we help them you know, construct something great. And then watching them take it, you know, like a football and just start running for the endzone. And it’s like they score on, like, every pass they throw is a score. It’s just, it’s, it’s awesome. There’s nothing like that. And it’s like, like you it’s just, it just lights me up. And I love you know, helping people see the brilliance in their own knowledge, the brilliance in their own expertise. You know, so often, you know, I’m sure you have this experience to where, you know, we know what we know. But we know it every day. And we’ve known it for a long time. And so sometimes it feels like, it’s not really all that special. And I think you know, a lot of the clients I work with too. It’s like, well, it’s not really all that special. It’s like, no, that’s really special. Let me show you let me let me put it, let me present it back to you. You see how amazing this is? And then watching them find success is really awesome.

Laura Kåmark
I can relate to that so much. Because I feel like I often am I am like, I don’t know what I know that I know that I know.

Aurora Gregory
Exactly. Exactly. I feel that way. On the regular switch. You know, like I said, we’ve been doing what we what we do for a long time. It’s very, it’s very natural and very normal. But there’s nothing also like, you know, for you know, people who who are listening that are building their own businesses. Right now, there’s nothing like having your clients come back to you and say, well, that’s amazing. Like, how do you do that? How do you do that? As a good reminder that, you know, what’s normal to us. What’s easy to us with second nature to us, is like magic to other people. And so if we ever need that motivation to keep moving, to keep building to keep growing to keep being visible to keep promoting our businesses to keep marketing, it’s that someone needs our magic. And we need to continue to press forward because there are people who are just waiting to discover us so that they can find fresh success too.

Laura Kåmark
Oh, I love that. So can you tell us? How do people work with you? Are you doing one on one work? Are you doing group coaching? What are the containers you work with?

Aurora Gregory
So there’s a couple of different ways but most of it, because speaking is so personal. Right? The majority of it is kind of one on one. So I have a VIP offer where I work with clients directly and we sit down we have a great deep dive conversation I do what I call my strategic chaos interview. And we carve out what their signature talk should be what are maybe some secondary, you know, presentations that they can give. And then I’ll go ahead and take all of the great notes from our conversation and create their their proposal content. And what that does is it gives them the opportunity need to have a little bank of material. And you and I both know, because we both pitched ourselves for summits or podcasts or, or even live events. And you go to fill out that form that the host is asking you to complete, you get through your name, and you can fill in your maybe you can fill in your bio and your email address and your URL, and then it gets to describe what you can talk about. And for a lot of people, that’s where their fingers kind of freeze over the keyboard, because they don’t know how to describe what they can talk about and what it means for their for an audience. And so I create that content for them. So then when it comes time to be able to describe what it is that you can talk about, all you have to do is go to your folder, cut and paste the content that we created together, and paste it into a form. And you can pitch yourself for any type of speaking event in probably 10 minutes or less. Because all of the other details are things that you know. So that’s my signature, my signature offer. And it’s a way that I love to work with clients. But I also do for people who maybe have their speaking, you know, in motion a little bit. They’re they’re doing it pretty regularly. But they’ve got some specific challenges that they want to work through, maybe there’s a part of their presentation that they’re not sure you know how to reframe, or make sure that it’s, you know, maybe make it a little stronger, I do one on one coaching, and I call it my generous 60 Most of us would think about a 60 minute coaching call. But who are we kidding? Who can talk for just 60 minutes, usually we go a little bit over. So I call it a generous 6060 minute coaching hour. And you can bring a specific problem or a presentation or an issue that you’re dealing with in your speaking and we’ll work through it together, we’ll record it, we’ll take some notes. And we’ll make sure that you have all the tools that you need to be able to kind of resolve that issues that you can keep going. And then the last kind of personal service that I offer is is a performance review. If you are if you have a recording of you speaking and you’re really wanting to, you know, be better get better at presenting, I have experience as a presentation skills trainer. So I’ll take your video, and I’ll review it and I’ll give you some very specific feedback on what I think you did. did really well. And where are some places that you can improve, and how you can improve so that you can begin to start incorporating some better speaking habits, become a stronger presenter and just make you that much more marketable as a speaker.

Laura Kåmark
Oh, I love that actual actionable advice is my favorite.

Aurora Gregory
That’s always my that’s my thing. I, you know, I’m, I’m someone who’s a big believer in like, Okay, I need to know how to do something, not just that I need to do it. But how do I do it. And so that’s a big part of what I like to incorporate into the work that I do with clients is I want you to leave are working together, knowing exactly what you need to do, not just that you need to do it.

Laura Kåmark
That is so smart. And so helpful. So I love that. I want to switch gears a little bit. And because I am a website and tech integration person, I want to talk a little bit about the website and tech that you have for your business. Absolutely. And what that all looks like. So first off, where where’s your website live.

Aurora Gregory
So right now, this is going to be a year of transition, right? I’m sure this is true for everybody. But my website for the last few years has lived on Squarespace. I loved having it created on Squarespace because it was something that once someone designed it and created it for me, there were things that I could easily go in and do myself I am. I guess I’m probably part of that majority that always fears breaking their tech. And I have all have a great tech story, a tech failure that I’ll share with you. But my own website lives on Squarespace that’s probably going to be changing probably maybe later this year. But the rest of my tech, the rest of my websites, sales pages, a low ticket offer that I have, they all live on the funnel gorgeous platform, which I know is a white label for go high level. And I’ve really enjoyed working that I moved there from Click Funnels. And so I learned to design pages in click funnels. And so moving to something new was easy. But what I’ve loved about moving to it is embracing the whole idea of a CRM, which I never had before. So the last year and a half, two years has been really about about leaning into that. I’m not a super techy person. And so I’ve had to really challenge myself as a business person and wanting to kind of level up as an entrepreneur, like okay, if you want to be the entrepreneur you you dream of in your mind, you’re gonna have to start doing some things that you don’t like doing and so on. He’s going to be leaning a little bit more into the tech and understanding why it’s important to do the things that you do so. So that’s where like all of my web pages live right now. And like I said, I’m enjoying the process of becoming a little bit more of a tech savvy entrepreneur. But can I share like a, like a tech failure story? Yes,

Laura Kåmark
I love I love these.

Aurora Gregory
You love these tech failures, stories. So I was super excited about, Gosh, it’s been about two years now, to launch my first digital offer that was, you know, something I created from scratch and build a sales page from scratch. And I have a wonderful relationship with someone who is the president of a speaker’s network. And he had shared it with him. And he says, That sounds fantastic. Would you want to launch it during our weekly or monthly webinar call? I said, Oh, I’d love to, like how amazing is that right to be able to watch it in front of an audience that you know, is gonna love it. So I go through my presentation, and then I get to the last slide, and it’s time for me to share my offer. And I put the slide up there, and I’m talking about it and all of a sudden in the chat, everyone there, all these messages start coming in. It’s not letting me buy it, I won’t take my credit card. I’m not I can’t get the payment to go through. And I’m just like, oh. So I had about 200 people on the line. All these people voted like excited to buy it. And they couldn’t buy it because I didn’t know all of the little back end connections that you needed to make between your sales page and your Stripe account, to make sure that it all worked together. On the on the place where I built the sales page, I got a green checkmark that I had done all the things, but there was no green checkmark for the integration between that and the and the payment processor. So I thought I was good. I wasn’t so good. Oh, man. Well, that was a moment. So I’m the the host of the webinars. You know, he kind of he caught me. And I said, Wow, I said, Okay, well, clearly, something’s not working. I’m going to need to research that. And he said, tell you what we’ll just if you’re interested, just put your email down in the chat and Aurora will get back to you. So we did that we wrote attention. I quickly ran into to one of my Facebook groups and made a bunch of send a bunch of emails to people that I know of like, okay, who can help I need someone who helped me figure this out, like right now, like right now. And I got connected with someone who actually loves all of that tech integration. And she at least was able to figure out like, she’s like, Okay, here’s what you didn’t do. It’s connected now. So now you can send all these people and they’ll be able to buy it. So we did that. But that was a huge learning for me in that. There’s there things that I’m good at, and there’s tech that I can master. And then there’s tech that I’m probably not going to be good at. And that I actually don’t, I don’t I’m not I’m not interested in in mastering. And that’s when I learned the things that you really don’t like to do, like, understand that they need to be done, understand what they are. But then when you’re able to do it, just hire someone who for whom that is their superpower. And let them be great in your business. And so I have someone that I work with now, she is amazing. And she thinks of things that I would never think of. I’m Laura, I know you are that for so many of your clients, you think of setting stuff up in ways that they never imagined. And she makes it possible for me to like live that next level entrepreneur dream that I’m now building out in my own business. But yeah, that was a moment to be in front of a few 100 people draw it, send them to your sales page. And it doesn’t work.

Laura Kåmark
Well, and I mean, in actuality, real life launches have tech problems at a true launch. If there’s not a tech problem. That’s right. And I mean, I tell my clients at all time I’m like, really your first launch is just to get the backend all cleaned up and make sure it’s all running like that’s what it’s for. Yeah, I set out i this last year in 2022. I created a DIY Website Launch Kit, which is like a one click Install website for people who are just like starting out and just need a website so that that’s beautifully designed and all the things and I was so I’ve been tried putting this thing together for a long time. It’s been on the dream, you know, on the back burner on the dream list. It’s finally launching. I email my list. I get an email back doesn’t work. There was no link in this entire email. I spent all that time making sure that email was right but I forgot to actually link to the sales page anyways.

Aurora Gregory
Right so there’s nowhere to click

Laura Kåmark
Have you and then like another friend like, hey, FYI, just like I don’t want you to have a heart attack right now. But there was no Lincoln like, Thanks, I’m on it, thanks. But it’s fine. Like, that’s what I got sent out a whoops email.

Aurora Gregory
Exactly. And so you’re either like, you know, in this kid’s situation in my situation we did ourselves in. And then sometimes it’s, it’s other people, like, I’ve got a friend who’s launching today and the her plot her hosting platform, they’re having a big problem today, and websites cannot be accessed consistently. And so, and there’s, so there’s nothing she can do like she, you and I could fix it, she can’t fix it, she just has to wait. And according to the platform, there’s no ETA for when they’re going to be able to get it fixed, which means they’re still trying to figure out like, what went wrong, it happens, and you, you know, you have to learn to be able to be flexible to roll with it. And it just becomes part of your, you know, part of your of your learning for next time. Like, one of the things I’m sure that’s always true is you always double check that your links are there. And I know for me, you know, working with someone, it’s just made it like, I need that extra competence, check that someone has done all the testing and that things are working the way that they’re supposed to. And even sometimes still, I you know, I had a bundle experience recently. We thought like, oh, let’s do this, let’s let’s give the access a little bit differently. Let’s use a coupon code instead of an opt in form. Well, the coupon codes were not working. And I had to manage about 25 people who were wanting to redeem the offer in the bundle. And they couldn’t because the coupon code wasn’t working. And so I went back to, you know, my tech bestie. And I’m like, it’s not working, we need to revert to the opt in like right now she’s like, on it.

Laura Kåmark
Entrepreneurship, it’s just about rolling with the punches. It’s

Aurora Gregory
an adventure you got to be you’ve got to be willing to embrace the adventure.

Laura Kåmark
Oh, my gosh, I have I could talk to you all day,

Aurora Gregory
we’ll have to do we’ll have to plan to do it again. Maybe we’ll you know, get together again and just talk you will just talk entrepreneur horror stories.

Laura Kåmark
Well, I love normalizing it, because I feel like people don’t always talk about it. And she’s like, Oh, I had this amazing launch. But like, no, actually, I had this launch. And I forgot to send the link anything. And the LinkedIn word like I love, that’s why I love hearing those stories. So that it can help normalize it and our audience can hear like it happens to all of us, it happens

Aurora Gregory
to all of us, it’s going to happen to you. And and just know, like the two things that we’ve just talked about three things that we’ve talked about, they are not fatal. You know, I think for some of us, we just create this catastrophe in our mind that if something doesn’t go well, that it will destroy our business. And generally speaking, it’s going to take a lot more than a forgotten link, a sales page that’s down for whatever reason, it’s going to take a lot more than that, to crush all of your hard work. Just keep moving, keep stepping, keep moving forward, keeping visible, you know, if speaking is something that you’ve kind of avoided for whatever your reasons, fill in your blank. See if you can chip away at that reason this year, and and, you know, apply for a summit or, you know, pitch a podcast host to be a guest. You’d be amazed at what how great it will be, and how much of an impact it will make on your business.

Laura Kåmark
Gosh, I love that so much. And I, I mean, I’ve seen I feel like the list building was the thing I’ve put off for so long. And the thing that I wish, if I could go back that I would change would think build that list sooner and communicate once I start building it.

Aurora Gregory
Absolutely, absolutely. And speaking is a great way to do that. Because there’s nothing better and I tell people all the time, there’s nothing better than getting to the end of your presentation whether it’s you know, a virtual or in person and putting being able to put up a QR code that leads to your lead magnet or letting Pete you know getting people to to build your list. And especially in an in a in a live presentation. There’s nothing like seeing your half your audience three quarters of your audience hold up their phones to capture your QR code to let you know, okay, I like I nailed my presentation. That’s that’s good, immediate feedback. So absolutely. Speaking as lead gen list building, it’s a real tool and you you know, you can embrace it and be able to use it really effectively. So let this be your year put it at least put it on your list for the year. We’re still early enough in 2023 there’s room on the list to add some things just added on your list maybe just one this year. Oh, I love

Laura Kåmark
that so much. Can you tell our audience where they can find you hang out with you find out more about you? Yep,

Aurora Gregory
um, couple things couple places. I’m probably most active on Facebook and Instagram. So look for me there and then I have a A great checklist, one of the things that can be super helpful in pitching yourself as a speaker is having a one sheet, which is just a fancy name for a PDF that talks about that shares what you can talk about, or having a speaker page on your website. And I have a great checklist for that. And I’d love for you to grab it just even if you’re just toying with the idea of speaking to get a list of the things that you need to have ready to go to be able to pitch yourself as a speaker. So you want to go to get picked to speak.com/checklist be able to sign up for that. I’d love to have you on my email list, I send out weekly tips on public speaking. I’d love to have you join my community.

Laura Kåmark
Wonderful. I will link all that up in the show notes. Aurora, thank you so much for being on the show today.

Aurora Gregory
Thank you so much. I loved our conversation. Hope we’ll get to do it again.

Laura Kåmark
Thanks so much for listening to this week’s episode. Be sure to check out the show notes at Laurakamark.com/podcast. And if you’re ready to turn your website into a marketing machine, get more sales, save time and simplify the back into your business. Grab my free resource power integrations for your website. Head on over to Laurakamark.com/power. Thanks so much for listening. See you next week. Bye now.