Ep. 46: Empowering Your Business with Sales Funnels with Kiyoko Nakano

August 16, 2023
Kiyoko Nakano Feature Image

Meet Kiyoko:

Kiyoko co-creates offers and sales funnels with her clients in the wellness community. She geeks out on all things psychology and loves to research the different things that motivate and empowers her clients’ audience. In a stress-filled world, it’s her greatest joy to be able to work alongside many coaches who support individuals on topics like stress, overwhelm, gut health, pleasure, and more. Kiyoko supports the creation of her clients’ offers in a way that will deepen connection and empowerment. She also takes care of the majority of the tech side (sales funnel buildout) so that her clients can focus on their clients and not get overwhelmed and stuck by the soul-sucking elements of learning a new platform.

If you love your work and NOT your website and are ready to grow and scale your business go to laurakamark.com to find out how I can help bring your vision to life.
Full Episode Transcript

Laura Kåmark [00:00:01]:

Hey, everyone. Welcome to the Be Bold Make Waves podcast. A show bringing you inspiring stories of women who are growing and scaling their business.

Laura Kåmark [00:00:10]:

I’m your host Laura Kamark, a website and tech integration specialist who works with online business owners who love their work and not their website. Join me as we have incredible conversations about business mindset, productivity, and, of course, the website and tech behind the business. Let’s go ahead and dive in to this week’s episode. Hello, and welcome to this week’s show. For those of you who don’t already know me, I’m Laura Kamark, website and tech integration specialist for women who love their work, but not their website. I’m so excited to introduce you to my guest today, Kiyoko Nakano. Kiyoko creates co creates offers and sales funnels with her clients in the wellness community. She geeks out on all things psychology and loves to research the different things that motivate empowers your clients audience. In a filled world, it’s her greatest joy to be able to work alongside many coaches who support individuals on topics like stress, overwhelm gut health, pleasure, and more: Kiyoko supports the creation of her clients offers in a way that will deepen connection and empowerment She also takes care of the majority of the tech side sales funnel build out which I’m so excited to dive into so that her clients can focus on their clients and not get overwhelmed and stuck by the sole sucking elements of learning a new platform. Kiyoko, thank you so much for coming on the show today. Can you tell our Oscars a little more about how you got to where you are today?

Kiyoko Nakano [00:01:44]:

a great question. It’s a long story, but if I were to just shorten it, I was, I had recently graduated college, and I was kind of one of those, oh, I don’t wanna work just because I have to work. So I kind of hoped on my way to Southeast Asia. I taught English, and I quit within a year. And I needed something to sustain my traveling plans, and so entrepreneurs are kinda just like not necessarily fell on my lap because it wasn’t that easy to build a business, but it was something that I created out of a need to you know, support a lifestyle that I wanted to live.

Laura Kåmark [00:02:29]:

Oh, I love that so much. And so how did you find the world of funnel building and all the tech side of things.

Kiyoko Nakano [00:02:37]:

I think I was visiting home. I think in 2016, from Southeast Asia. I ended up living in Southeast Asia for, like, 5 years, but I I was scrolling on Facebook and then I found an ad that said, oh, create your online business, create your, you know, online offer, something like that. And I through that funnel, I, like, went through the whole funnel process. You know, I was kind of in that, like, funnel top tier where I was kind of starting to be introduced to, oh, there is a way to create a business. There is a way to you know, earn money online, and that’s kind of how I got into it, and then slowly over the years I, you know, kind of honed in on what I wanted to do, what who I wanted to work with, and, yeah, really, really kinda thankfully focused in with 1, I guess coach, online marketing coach, and I followed her and all of her products, and here I am.

Laura Kåmark [00:03:39]:

I love that so much. Yeah. It’s I love that you traveled, and we’re in Southeast Asia for 5 years, what so what did you find once you left teaching? What were you doing when you were there?

Kiyoko Nakano [00:03:52]:

I I did, you know, all of the most random jobs that one can find, but, you know, I was doing some like research with a conservation nonprofit and through that, actually, a lot of the support I got from that work was starting to actually starting to build a site. That’s not my expertise, but starting to build a website, starting to do things online, and Yeah, and some of it was also kind of supporting, you know, organizations nearby with the things that they needed, whether it was, you know, virtual assistance work, whether it was graphic design, very, very simple sip on Canva at the time, and, yeah, all of the the things that a business might need I kinda did whatever they needed so that I can, you know, really start to learn and

Laura Kåmark [00:04:45]:

experience the needs of the business. Oh, I love that. When I was in my early twenties and living in the Caribbean, that was where I was doing, like, lots of odd jobs. I you know, was bartending, waiting tables. I worked at the Spice Shop. I sold jewelry, and I worked in an art gallery in in working at the art gallery. one of my tasks was to update her website. And that — Right. Right. — what started that’s the start of what got me to where I am now. It’s so interesting, right? because it doesn’t feel like,

Kiyoko Nakano [00:05:14]:

you know, kind of, especially when you’re young, there is just a lot of things. You’re just, like, really stressed out. You’re like, oh, my friends have these incredible jobs. I have no idea what I wanna do. I love my life living in the Caribbean living in Southeast Asia, but what am I doing with my life? You know? Like but at the same time, everything you kinda do whether it’s work related or whether it’s just like experiencing culture, experiencing a different language, or you know, all the things that you kind of go through in life kind of come together in one way or another, and it just becomes so beneficial.

Laura Kåmark [00:05:52]:

It really does. I know for me, like, even just the act of, like I had a before I moved to the Caribbean, I had, like, the secure corporate job, I had a mortgage, I had all the things, and just got to a point in my life where I was like, I don’t want to wake up one day and be like, what if? So I said, I’m just gonna go. with the job. I walked away from the mortgage. It was 2008. And I bought it with my ticket. And so it was very scary. It was very out of character for me for someone who, like, to have a plan and know, like, where my next paycheck’s coming from to just go. But it was such an incredible growth opportunity, and I really feel that I became the person I am today through that experience like that was so important in my life to go and do that. And so We absolutely like all these different, you know, different journeys and experiences we have ends up playing at such an important role in the bigger picture of our life. So — Absolutely. — I love that. So I wanna talk a little bit about who you’re helping. Tell me about your clients that you’re working with now and how you help them.

Kiyoko Nakano [00:06:57]:

So, a lot of my clients are, so I, you know, kind of an umbrella term is online wellness coaches, but I think a lot of the people I work with tend to be very humanistic people who are just really care about empowering individuals whether it’s through gut health and nutrition or whether it’s through behavioral services or even you know, nail salons where the focus is to really provide a space for people to have, you know, like a lifestyle of self care, whatever that may mean to them. So I mainly work with creating sales funnels for them, whether it’s, you know, a landing page to share their freebies, or sales pages to start marketing their online course or creating, you know, the back end membership area for those courses to kind of be hosted and, you know, have that community aspect to it as well. And I think My, like, the big thing that really excites me in this process is that, like, I think a lot of experts really, really struggled to Tonna talk in a way that makes sense for people who don’t really know about their services yet, or what not even just services but just the solution, I guess, where, you know, maybe your gut health course talks all about I don’t know, not just nutrition, but your mental health, for example. And it’s really hard when experts are like, Oh, I have all these ideas and knowledge, but I don’t really know how to talk in a way that my audience talks. And I think being able to share, you know, what the, you know, it’s speaking of psychology, what the subconscious beliefs are, can really help because when you’re able to talk and bring light to say shame that someone might have, it’s like, oh my god, someone has actually experienced this exact thing that I have experienced, and there’s, you know, there is an offer there is a even, like, a freebie where I can just check it out, see if this person is legit or not. So, yeah, I guess, like, the the whole package would be understanding your audience, being able to communicate like them, and then creating, you know, I guess, I call it like the online infrastructure the sales funnels systems and the courses and the online home to be able to welcome people into your world.

Laura Kåmark [00:09:41]:

Oh, I love all that. Yeah. I have a number of clients that are in the health and wellness space, and they’re not it’s mostly the websites I’ve done for them are, like, for their practice that they have an in person practice. They they’re not creating the courses and doing, like, the online aspect of it aside from the fact they’re now doing online telehealth after, you know, COVID and everything. And so they moved to that space, but they’re creating courses or really freebies or anything yet. We’re just we’ve built a website for them. And I’m like, when you’re ready, there is an ex yeah. But for now,

Kiyoko Nakano [00:10:13]:

if you just It’s it’s such a, you know, it’s such a different world to have an online business in addition to your brick and mortar, but you know, there’s always pros and cons, but it’s so great that through COVID, we’ve, you know, a lot of us have kind of been forced to accommodate the online space where you can absolutely support people who you may not have been able to before, and maybe bring in some passive income, and maybe you know, have an additional offer that’s not so

Laura Kåmark [00:10:52]:

location based. Yep, absolutely. Oh, I love that. So I wanna talk a little bit about the tech side of your business because I just love talking tech. So what is the platform that you’re using? You’re all in one that is kind of the backbone of your business. So I use

Kiyoko Nakano [00:11:11]:

the software FG funnels. It is a white labeled product of go high level, but I love the templates that they have. The designs are beautiful, I, you know, I really resonate with the founders as well just in terms of values and all that. So I like to use that for all of my clients well. And actually, my website is on WordPress. Okay. But It’s interesting. I have everything there, but I have, I’m not confident in WordPress. So for me, Your actually, your tagline is perfect for me because I I have a website, but I don’t love it. So I have been thinking about you know, maybe I’ll just transfer it over to FG funnels one day or maybe I need to talk to you after this call, but Yeah, so it is, you know, everything I do recommend is in FG funnels just because it’s so much easier to you know, not have to worry about additional costs, yeah, to run the things that you wanna run-in your and, of course, you know, if you’ve been bootstrapping until this point, it’s easier to stay with what you have, but if you don’t have a huge infrastructure sure of, you know, courses and 1000 and 1000 of subscribers in it, you know, it might just be better overall long term to maybe migrate and FG funnels or, you know, kind of figure out what it is that you’re actually needing and simplifying.

Laura Kåmark [00:12:46]:

Yep. Absolutely. I love like, that’s one of my core values is simplification, and I love talking with clients and, like, figuring out, okay, what is the big picture? What what’s the vision that trying to create and what’s the tech that we need because and sometimes it’s I’m not the answer. Sometimes it’s — Right. Right. — go over here and talk to this person because I had last year, I was getting a ton of discovery call intakes for product based, like physical products. like, a lot of jewelry, artwork, stuff like that. I’m like, that’s out I don’t I believe in Shopify for any sort of physical product. It’s a great platform. I love the user experience as someone who shops online. Right. I send them to my friend, Teresa, who is amazing at Shopify, and that’s what she does. I’m like, that’s where that’s meant be. You wanna talk digital products? I can help you. You wanna you know, but not physical products is not my zone. That’s not

Kiyoko Nakano [00:13:39]:

So yeah. Yeah. And I I definitely think it’s you know, for us, maybe, we’ve thankfully reached a point where we can say, like, oh, no. I This is what I like to focus on, and it’s such a great place to be you know, it builds trust, I think, to be able to say, oh, you know, like, I love that for you, and that’s not me. And here is the one that would be really great for you. And it’s such a great way to, you know, be able to kind of ache expand your community of people who can, you know, provide for different needs and have a system that is best fit for someone else.

Laura Kåmark [00:14:18]:

Absolutely. And I think you bring up a good point about, like, building that community because I know, like, I’m in a community with bunch of other web designers, and we send each other referrals all the time, whether it’s because someone’s too booked up or they’re just it’s not a good fit or whatever it is. Like, it’s there’s so much work out there for all of us, and there’s our it’s so important I feel to, like, work with clients that are a good fit. Because when you feel like a little red flag or a project that just doesn’t really excite you, it’s and you don’t listen to that kinda internal feeling?

Kiyoko Nakano [00:14:52]:

Yeah. I that’s a huge, huge for me. I mean, last year I had this whole thing where I think a lot of us kind of tend to hang out with the people who provide similar types of services maybe because you learn that skill from that person who taught you or maybe it’s you know, you go to conferences for, I don’t know, web designers and funnel makers and whatever, but it’s so easy to compare yourself when they’re peers and it’s so easy to kinda get stuck in the, oh, this person has this, this person is so successful, and we were talking a little bit prior about, you know, what it what things look like online and how successful people might look and you look at the back end or you just have a more intimate conversation, it’s, you know, so similar for every one of us, and What did she just say about it’s kind of like a double edged sword. Being able to refer other people is so beneficial if you’re able to see, you know, the things that you love to work on and the people who you love to work with And if you’re in a low place, there’s also that, you know, comparisonitis type aspect where you don’t know what you’re talking about or, you know, all of these these impostor syndrome feelings that come up.

Laura Kåmark [00:16:22]:

Absolutely. It’s interesting because I like you were saying, like, I’m in a lot of rooms with people who we do similar things. We can sit and talk funnels all day long. and that there was a situation where I was on a call where I wasn’t in a room with people having that same conversation. And I spoke up and was talking about know, this whole thing and, like, everyone just kinda stopped and staring. They’re like, wow. I had I’m like, this didn’t it didn’t feel that, like, mind blowing information to me. But to them, who aren’t used to just sitting around, you know, I’m on Voxer all day long talking about different strategies and funnels and, like, website stuff with my mastermind gals, and it was it’s so interesting when you do get out of the room Right. Of the your peers who are doing similar thing and you’re just in a room of online business owners who, you know, struggle with the tech, don’t understand the funnel piece of it and all that. And that can also really build up your confidence in. Yeah. Absolutely.

Kiyoko Nakano [00:17:15]:

It it feels so good when you’re when you’re finally, like, outside of that I mean, I didn’t until recently kind of start to explore communities outside of the on a building and, you know, online business world, and I was Yeah. It really does boost your confidence and feel like you can make an impact. Really, really, truly, honestly, you know, because obviously there’s a lot of business owners who really focus on their expertise, and that’s how it should be, where you’re able to delegate the tasks that you don’t wanna do, and focus on the things that really bring joy. And I think you mentioned earlier, like, It’s so great to be able to focus on the things that bring you joy because for me the biggest challenge Since I first started my business in 2016, 2017 was, you know, however many years that’s been already, but just showing up online because, obviously, we don’t have a brick and mortar store. We don’t have a shop front to you know, just exist in where people may walk by, obviously, your location might matter, but a lot of online business is really showing really showing up in communities, making connections, and when, you know, you’re an introvert, or when you feel like you don’t know anything in the space and you’re just learning, it can be so hard to put yourself out there being like, hey, I don’t know shit. Please help me, or even just be like, Hey, it doesn’t matter that I don’t know much, but This is what I’m working on, and I’m learning and still make connections. And I think with social media, Last year I had this huge light bulb moment of, you know, It was so hard for me to show up because I wasn’t allowing myself to talk about the things that really you know, light me up. And it felt like, you know, because I’m a funnel builder, I’m a strategist all I can talk about is tech. All I can talk about is funnels. All I can talk about is, you know, whatever it is, And I love the business side, but it doesn’t really like me yet to talk about the tech all the time. which is interesting. So when I started, you know, really exploring what it is that I wanted to talk about, it was more about the vulnerability aspect, the more of the impostor syndrome, the more psychological like the shame aspect, the fear, you know, and not to not, you know, I don’t want it to be like a emotion dumping on my audience, but more of a just like openly sharing. And That really helped me because it it’s what I enjoy talking about.

Laura Kåmark [00:20:20]:

Well, and that’s so interesting too because, like, I’ve built websites for clients that still have never launched their business.

Kiyoko Nakano [00:20:26]:

Oh, yeah. Yeah. Because of

Laura Kåmark [00:20:29]:

it’s not that simple. You have to get visible and you have to show up and that’s scary. Yeah. Like, and that’s not the things people typically are talking about. Sounds like you’re talking about that, which is amazing because that’s like, that little known thing, like, what is entrepreneurship really? It’s a lot of really hard look back looking hard into yourself. a lot of growth. That’s really what it is. Yeah. Yeah. Especially, you

Kiyoko Nakano [00:20:54]:

know, it’s especially for kind of, like, lifestyle brands where We’re not trying to bit and build a huge corporation with 100 and 1000 of employees. You know? It’s it really is about being able to connect whether it’s through our offers or whether it’s through our personalities, it’s so hard to really stand out if we don’t really lean into the things that really make us, you know, happy and, like, really make us fearful and all of that, and it’s it’s interesting. It really is.

Laura Kåmark [00:21:27]:

I love all this mindset talk, and I would love to know when you’re feeling kinda impostor syndrome y because we all feel it. It never goes away. How do you what do you how do you handle that? What do you do? Is there anything you tell yourself, or how do you kinda get yourself out of it?

Kiyoko Nakano [00:21:43]:

I mean, that’s a great question because I don’t always do what I hope to do, you know, in an ideal world. My general reaction when I’m feeling that way, whether it’s conscious or not, is to hide. I always hide. It’s so easy for for my audience to tell when I’m in a low place because I’m not posting. And you know, there’s always gonna be the strategies of, oh, you just need to batch your content and post when it’s, you know, when it’s so that you’re not have to, you’re not having to rely on yourself when you’re in a bad place. and that’s a 100% valid, and I’m not there yet. So you know, it’s it’s always kind of, like, for me, recognizing what it is that I’m feeling is really important. I think, yeah, I think a lot of the times it could be that I don’t know what to post because I have this perfectionism of feeling like every single post I make or every interview I’m I’m attending or every, you know, thing I put out there in the world has to be life changing, and it’s such a ridiculous like, ideas to have, like but I have it. You know? It’s that’s just the fact. So I think when that does happen, I, you know, again, I try to recognize what it is that I’m feeling, and 2, I try to remind myself that, you know, consistency in, like, being able to, like, share these feelings is really important. because you don’t know who’s watching. There’s a lot of lurker, there’s a lot of people who just like to read your content and never like or never comment or never really make interactions until maybe later on. So and I think I also tried to really focus on my clients in those moments because I know that when I can have conversations where I’m like, oh, I do actually know stuff. Or I do actually, you know, have a skill that can impact this business. I think it really helps me to feel like I’m making an impact, feel like I’m helpful in some way.

Laura Kåmark [00:24:06]:

Oh my gosh. So good. I can relate to everything you just said so much. I just at the time of this recording, I just actually launched a passion project course on cheese.

Kiyoko Nakano [00:24:22]:

I love cheese. So

Laura Kåmark [00:24:25]:

Laura Kåmark [00:24:27]:

It’s it’s kind of random. And To people who’ve been following me in my audience, like, it makes sense because I talk about cheese all the time. I’m always posting my cheese plates. But to people who don’t know me, and they’re just like, oh, that there was someone who looked at the sales page, and it was in there was a challenge in a group and all the things. to help get it done for accountability. And she was like, oh, I went and clicked on your sales page because they’ve been follow she was following, like, you know, this cheese course that I was talking about. And she’s like, I assumed you were, like, a chef or something, and then I converted your website. Like, you do websites and tech, and you just did a course on cheese. Like, that’s even more amazing. I’m like, well, jeez. It’s delicious. It is. It’s dangerous. It is so dangerous and so amazing at the same time. But I still have, like, all that that little moist, like, popping up so much this last week because it just, like, fully went out launched yesterday and, like, I, you know, emailed my list about it and told the world about it. And it was so funny because I’m like — — so.

Laura Kåmark [00:25:27]:

Wait. lauracomark.com/cheese. Okay. I’m gonna

Kiyoko Nakano [00:25:32]:

write that down.

Laura Kåmark [00:25:35]:

It was but, yeah, that same little impostor voice of, like, what do you like, you do websites and tech. Like, what do you know about cheese. As I’m building this course, I’m like, but I do know a lot because I love cheese, and I consume a lot of cheese. But it’s going back to what you were saying earlier too about, like, the things that light us up. And — Yeah. — the things she loves talking about. I mean, I was telling my master I was her. I was talking to one of my friends on Voxer this morning. It was early, and I was like, sorry. I slept really late last night eating cheese. And she’s like, that is so on point. I’m like, well, it was because I had this, like, cheese plate that was just really good, and I was just saying they’re eating. It’s delicious.

Laura Kåmark [00:26:10]:

But, yes, like, again, finding those things that light us up that make us happy and make business, like, just that much more fun. Like yeah.

Laura Kåmark [00:26:19]:

You know, it’s kinda silly, but it’s okay for us to do those things like it’s our business. We can do the things that light us up. Exactly.

Kiyoko Nakano [00:26:26]:

Exactly. And, you know, the people who do love cheese are gonna be really excited. And, obviously, it’s a very specific niche that attracts people. It’s so interesting because I think a lot of people feel like you know, they need to appeal to everyone, and it’s scary, of course, to write, you know, the online space is very scary and very. aggressive at times. And, you know, it doesn’t mean you have to post something about politics or post something that’s really polarizing or post something that you might never share at a family dinner So, you know, obviously, there that part of the Internet exists, and there’s also gonna be something that really likes you up, really just is so, what’s the word? Just something that you can really talk about with ease and excitement that’s gonna be shared by other people who also wanna talk about it all the time. So definitely lean into those because it’s so much harder to white knuckle yourself and so only talking about a specific topic and forcing yourself to post when you, you know, it’s just not, some of us it’s just not in our nature to share all the time.

Laura Kåmark [00:27:52]:

Yep. Oh, I agree so much. I’ve I’ve always struggled with the visibility piece of having my own business. I worked with a mindset coach for couple years just to try to, like, get to the point where I could email my list because I wouldn’t email them because I was too scared for the longest time. And then I finally would, like I’d hit send, and I’d, like, shut down the computer and take the dog out. Like, yeah, I found out. Do it and run. Yeah. Run. Yeah. And so, like, when you talk about the your audience knows when you’re kind of in a low because you you stop posting a hide, like, I can relate to that so much because I feel that deeply

Kiyoko Nakano [00:28:23]:

my core. Yeah. Permitting is a very comforting thing to do, and it can be difficult as a small business owner. Yeah. Exactly. Oh my goodness. So I would love to know what would you

Laura Kåmark [00:28:36]:

say is, like, one of the biggest challenges that you’ve overcome since you’ve started your business.

Laura Kåmark [00:28:43]:

I think, I think it is that like being okay

Kiyoko Nakano [00:28:48]:

to not okay, I guess, but being unapologetic in my wholeness as a person and not only showing up as a funnel builder or a strategist, And I think the more successful online coaches tend to share more about their lives, whether it’s cheese, or whether it’s their cats, or whether it’s their relationship, or you know, whatever it is. I think when we don’t, when we filter ourselves, it’s so

Laura Kåmark [00:29:32]:

easy for everyone else to fill in the blanks for us, and I wanted to be a little bit more in control of how

Kiyoko Nakano [00:29:35]:

people saw me and how I wanted people to see me. Of course, I want people to see me as an online business owner and marketer and all of that, but In addition to that, I want to be known as someone who can talk about how do you understand your audience based on the concepts of, like, shame or the concepts of not not you know? And, obviously, there’s, like, very sleazy marketers out there that use it to, you know, in a very unethical way, but being able to, like, really understand your audience and be able to connect with them with own stories with your wholeness and, yeah, being able to accept that you are whole, and you don’t have to be just a sliver in order to be accepted. by your audience, I guess.

Laura Kåmark [00:30:33]:

I love that. Yeah. I mean, I know when I can just I I try to be very real and honest with my alliance about, you know, some of the struggles I’m going through and, like, the hardships of having an online business being a mom and trying to juggle all these things. And those are the those are the messages that I find resonate the best. Those are the emails that I get the most replies on and all those sort of things. So I am a huge fan of celebrating wins. That is one of the reason I create so many chews plates to celebrate all my wins. I would love to know what’s something we could celebrate about you, something you’re proud of, that you’re like, oh, I did that that thing, and it felt really hard. And I got out at the end. Like, what could we celebrate?

Kiyoko Nakano [00:31:20]:

I think I mean, I’m going through it right now. I think So I just got married in June, and there has just been a lot of you know, when you’re away for a as a small business owner, you’re, you know, you’re away. Of course, you might have a team, and you might be able to you know, delegate certain things to other people, but it has been a blank where consistent, it’s just so apparent that consistency is so incredibly important. And you know, obviously, it has been an incredible joyful part of my life, but it’s also definitely showing up in terms of revenue currently and I think for me it’s been a huge win to be able to kind of not take it personally, like You know, call going backwards and, like, being like, oh, it’s because you didn’t do this. You didn’t do that. You didn’t you didn’t prepare yourself, and you know, nitpicking all the things that I didn’t do. And right now, I think it’s kind of just recognizing that there are seasons in business, first of all, Summer is a great time for people to really spend time with their families, and that’s a great thing. And for me, I’m, you know, kind of seeing it as a time to really, I’m really, you know, being intentional about what I focus my attention on and what I want to work on in my own business, because it really doesn’t help us long term to bully ourselves into thinking that were awful entrepreneurs or awful online business owners. And, yeah, and being able to, like, talk about it without, you know, without being fearful, I guess, that people might see me as this or that, you know, and, yeah,

Laura Kåmark [00:33:18]:

Oh, I love that. I had my business coach that I’m working with currently. She had asked there’s an offer I wanna create, and She’s like, oh, can you have it done by the end of August? I was like, you’re under your mind. No. I can’t have it done by the end of August. Like, it’s summertime. I got a bunch discovery calls lined up. Yeah. I’m just gonna be realistic with myself and not try to put expectations that I know I’m not gonna reach because it’s summer. And then school’s gonna start and nope. She’s like, end of September. I’m like, we can shoot for that. But that’s something I know for me. I’ve tried this especially this last year, I’ve gotten a lot better at giving myself Grace and trying not to put so much pressure on myself.

Kiyoko Nakano [00:34:02]:

Right.

Laura Kåmark [00:34:03]:

But I can’t always like, life happens. and being able to just run my business in a way that feels not stressful and not you know, like, there’s just so much and, like, that I was feeling that for the past few years, and this year has felt a lot more, like, mellow.

Kiyoko Nakano [00:34:24]:

Yeah. Yeah. It’s it feels you know, and I I think a lot of people feel the feast or famine cycle. It’s so much There’s more ease when you can accept things with This is kind of the cycle of nature, and of course we can continue to work for consistency and less of a low low, but also not being so like aggressively

Laura Kåmark [00:34:57]:

stressed, I guess. Yes. Exactly. Oh, I love that. I have had so much fun with this conversation. I just wanna sit and talk with you all day long.

Kiyoko Nakano [00:35:07]:

I’m gonna, hopefully, maybe talk more about more about, like, cheese with you after this because I don’t know that.

Laura Kåmark [00:35:15]:

I have one final question that I ask everyone who comes on the show, and that is what is one piece of advice you would give to someone when they’re growing and scaling their business? that would help them be bolder, be louder, and make waves.

Kiyoko Nakano [00:35:32]:

I would probably say to connect, have coffee chats with your business friends more often and really get real. because a lot more people are experiencing exactly what you’re feeling than you might imagine.

Laura Kåmark [00:35:48]:

I love that. I feel like we’re all striving for more human connection than these last few years, and I think that’s the thing that people are missing out on the most. And so when you’re able to build, get that connection, I do it through Voxer. I have so many Voxer chats that I And I but I can go down through my list and just do my check ins with check ins, see how be like, oh, I haven’t talked to so and so in 2 weeks. Let me see how she’s doing. Let me check-in. see how how life is going. So I love that. I think that’s so important for us to just and a great reminder, like, continue checking in with everyone because Just because it looks pretty on Instagram doesn’t mean they’re not struggling. Right. He’s a friend at record. He’s a friend to talk to.

Kiyoko Nakano [00:36:29]:

Oh my god. It’s so much it’s still it’s just so much more fun when you’re able to share things with other people.

Laura Kåmark [00:36:35]:

Absolutely. Kiyoko, thank you so much for coming on the show today. Can you tell our listeners where they can come hang out with you, find out more about you, all the things?

Kiyoko Nakano [00:36:45]:

So on most channels, it’s @kiyokosophia.com or kiyokosophia.co for more of my funnel stuff, but Yeah, just come find me. I would love to chat. If you wanna talk Shane and all of the fears and impostor syndrome, which might scare you away, but If you do, then my inbox is always open.

Laura Kåmark [00:37:09]:

I love that. I will link all that up in the show note. Thank you so much for coming on the show today. This was so much fun. Thank you. Thanks so much for listening to this week’s episode. Be sure to check out the show notes at lauracomark.com forward slash podcast. And if you’re ready to turn your website into a marketing machine, get more sales, save time, and simplify the back end of your business, grab my free resource power integrations for your website. Head on over to laurakamark.com/power. If you enjoyed today’s episode, make sure to subscribe and also just love you forever if you leave a review. It helps get this podcast in front of other people that can help inspire. Thanks so much for listening. I’ll see you next week. Bye now.

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